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Googles Secret Guidelines On Thin Affiliates
Journalist Henk van Ess has caused a flurry of excitement on blogs and forums. In his blog he revealed that Google uses teams of humans all over the world to evaluate the accuracy of Google's search results. These "international agents", who are paid $10 to $20 an hour, were recruited mainly through universities. They're paid to check search results at Google every day. Don't be distracted by the debate over whether Google should be doing this. Of course it should. It's just a form of quality control. Google can use the evaluators' findings to tweak its algorithms and reduce search engine spam. Spam Recognition Guide What affiliates need to pay careful attention to is Google's "Spam Recognition Guide for Raters", which Henk revealed. If you're a "thin affiliate," beware. Although the report is a year old, about 80% of its contents are still being used by Google's evaluators, Henk says. The confidential document gives us an unvarnished look at Google's attitude to affiliates. If you're using any of the "manipulative techniques" Google describes, this report will probably encourage you to take a hard look at your website. I hope you're not silly enough to be using hidden links or hidden text. Not surprisingly, Google teaches its "raters" how to detect them. PPC revenue earners under fire Are you creating pages without much content with the aim of collecting pay-per-click (PPC) revenue? Google's raters are taught to mark such pages as "Offensive", and gives examples. Google secret guidelines spend some time discussing different ways in which some affiliates display results from pay-per-click search engines, so if you're doing that, you'll definitely want to study this report carefully. Are you displaying ads disguised as search engine results? Google finds them offensive. Are you adding a dmoz.org feed to your site with the aim of earning PPC revenue? That's "offensive", too. Google says: "We differentiate between affiliates that produce extra service, value, or content, and those that simply are duplicates of other sites, set up to boost traffic to other sites and earn a commission for it. The former ones are not Offensive and should be rated on the merits to the query. The latter ones are Offensive... "Thin affiliate doorways are sites that usher people to a number of Affiliate programs, earning a commission for doing so, while providing little or no value-added content or service to the user. A site certainly has the right to try to earn income; we're attempting to identify sites that do nothing but act as a commission-earning middleman." Affiliate networks seen as warning signs To Google, affiliate links such as qksrv.net, bfast.com and myaffiliateprogram.com - on the page or in redirects - "strongly suggest" that the site is a thin affiliate. Are you using an affiliate datafeed? To Google, that's another warning sign. However, if you offer a comparison of prices between different online merchants, you're OK, you're not a thin affiliate. Google provides an incredibly tough guideline, which hundreds of thousands of affiliate sites fail to meet. Google says: "Do not call a page affiliate spam when an affiliation is only incidental to the message and purpose of a website. To determine whether participation in affiliate programs is central or incidental to the site's existence, ask yourself this question: Would this site remain a coherent whole if the pages leading to the affiliate (merchant) were taken away?" That probably counts out most affiliate sites. In summary, if you want to be friends with Google, make sure you provide extra value or content. I've quoted only parts of the report. Any serious affiliate will want to study the whole thing carefully. You can read the full report on Henk's blog here... www.searchbistro.com/spamguide.doc">http://www.searchbistro.com/spamguide.doc Note: A Google employee broke a non-disclosure agreement by revealing this report. I don't know how long it will stay online. You may want to do what I did - save a copy of it on your hard drive. Now we know what Google really thinks of affiliates. You've been warned. ABOUT THE AUTHOR
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6 BIG Benefits To Selling Big Ticket Items As An Affiliate Today, we'll cover another set of benefits to selling Big Ticket items. BUT? this time we'll specifically focus on the benefits of selling Big Ticket items as an AFFILIATE. Can You Succeed Marketing An Affiliate Based Program? Internet Marketing can be an enjoyable and profitable experience, but it can also be very frustrating, time consuming, money draining and anti social.So why do we keep putting ourselves through all this pain?Well, I'm sure that for everyone there is a different answer depending on your driving force, but for me it's the thought that one day I'll succeed and make a tidy income. Affiliate Marketing Or Market Your Own Products? How should you organize your online business?Affiliate marketing seems to make sense, its easy and low cost to start, and you can be up and running within a few days - but the struggle is how to get traffic and make my offer different than all the others?On the other hand, creating your own product is what you may really want to do, if not for being so unsure about what topic to write about and finding the time in your busy life to get started?Let me share two important true facts with you about choosing between affiliate marketing and producing/marketing your own products.Tip 1: 99% of Successful Online Entrepreneurs Do BothTip 2: Most Successful Online Entrepreneurs Lead With Their OwnProduct To Build Affiliate BusinessHere's why. Are Affiliate Riches Within Your Grasp? Discover How to Cash in Starting Today There is some speculation about how much money you can earn online without your own product. Although marketing your own digital product on the Internet can be very lucrative, there is no reason why you and I can't profit mightily using creative methods that offer real value to Internet surfers. How to Grow Your Affiliate Marketing Business Affiliate marketing is a large business in the internet today that involves a partnership between a merchant and one or more affiliates, in which the affiliates advertise or promote the merchant's product and services free of charge until a customer is gained.Then, a part of the profit received by the merchant from that customer will be given to the affiliate as commission. How Much do YOU Charge Per Hour? Avoid the Question by Setting up Passive Income Streams If you work with clients, at some point in your career, you've probably been asked, "What's your hourly rate?" or "How much do you charge per hour?"Now, you and I both know this question isn't totally relevant, even if you provide services like I do. Because it doesn't really matter how much I charge per hour. A Beginners Guide to Affiliate Marketing The dawning of the cyberspace era is at hand. The genesis of artificial intelligence is upon this particular moment in history as everyone in the industrialized world goes about utilizing one of the most sophisticated tools mankind has ever created. A Successful Satellite TV Affiliate Website Satellite TV has exploded on the scene during the last decade, providing expanded channel offerings and new technologies that were not previously available from regular television. When the "mini-dishes" were developed and the satellites put in place by Dish Network and Direct TV, satellite TV became available to almost everyone. Self-Replication, The All Important Third Step in Affiliate Marketing 'Self-replication' sounds like science fiction but it's not. It has nothing to do with cloning, in a biological sense. Six Power Tips on Resell Rights If you are planning to take the path of the reseller in your Internet Business undertakings, you will do well to use these power tips I have laid out for you. I hope you will find them useful as they have been for me. Learning Internet Marketing the Hard Way Ok, so after reading many articles on internet marketing I decided to take the plunge and started my own website, and decided that url should be something that by itself would bring the shoppers to the website in droves.The url chosen was www. In Mourning for the Google Cash System Do you remember when you could pick an affiliate program, hustle up a few hundred keywords toss it all into your Adwords account & wait for the commissions. No me neither! I was busy doing something else during those glory days. Affiliate Programs - Are They A Business For You? Many people look at affiliate programs as one of the easiest and best ways to start a profitable online business. The reasons for this are you don't have to worry about having your own product, collecting the money, shipping, or customer service. Why Building Affiliate Websites Are the Way to Go It seems that everybody is into making money online these days. By far, the largest market place in the world is right there in front of you within the cyber world of the internet. Five Common Mistakes Affiliate Marketers Make Affiliate Marketing is one of the most effective and powerful ways to earn a living online. Affiliate programs give everybody a chance to make a profit through the internet. Backend Profit Secrets and Viral Marketing Once you truly understand the power of backend profits, you'll explode your marketing results and create an unstoppable viral machine.The techniques I will reveal to you have often been taught in many marketing courses and articles. Making Money Online With Affiliate Programs If you are like most work from home internet business owners you want your web site to be making you as much money as possible. The choice of affiliate programs that you choose to promote on your web site will determine how much money you actually make, and the options to you are endless. What Is Affiliate Marketing? Affiliate marketing refers to the promotion of products or services through affiliates. Affiliates are usually other webmasters and ezine editors who choose to act as sales people on behalf of their principals for a commission on every sale. Heres Why Affiliate Marketing Is So Lucrative There are people who think of the world as a dreary place simply because they do not find their existence charming enough to render them contented. There are those who wish that they have more than what they possess. Affiliate Marketing What Is It And Why Use It? Affiliate Marketing is having Affiliates do your Marketing for you. What I mean by Affiliate is someone who tells people about your product/service and you pay them for a desired response, such as a purchase.
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